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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

3 Creative Ways to Use Ad Extensions (that Google Won’t Tell You About!)

Question: What kind of advertiser doesn’t want their creative to sprawl down and across the entirety of a prospect’s search…

Jay Leonard
November 21, 2017
Online Marketing

Thrive This Winter Season!

“Winter is coming.” George R.R. Martin Sorry. I could not resist the quote. But, you know that winter is coming,…

Jay Leonard
November 21, 2017
Business Articles

10 Content Marketing Secrets That Boost SEO Performance

When it comes to content marketing, SEO is one of the most important tools you have. However, many businesses don’t…

Jay Leonard
November 21, 2017
Content Marketing

Producing Video En Masse – 4 Practical Tips

We need video. And lots of it. It’s something we hear all the time. Video has become such a central…

Jay Leonard
November 20, 2017
Business Articles

5 Steps to Customer Thankfulness

Here we are again in November. As always, November is a time to think about all the things in our…

Jay Leonard
November 20, 2017
Customer Experience

Top 6 SEO Strategies to Boost Your Search Ranking in 2018

Tell Doc Brown to start up the DeLorean because the future is here. We might be a few years off…

Jay Leonard
November 20, 2017
Business Articles

6 Email Marketing Tips to End 2017 with a Bang

There are only 42 days left in 2017. What can you do to make sure you make the most of…

Jay Leonard
November 20, 2017
Email Marketing

5 Hints for Reducing Holiday Stress

This, after all, was the month in which families began tightening and closing and sealing; from Thanksgiving to the New…

Jay Leonard
November 20, 2017
Business Articles

Conversion Funnel Basics – Improving Website Conversions

A conversion funnel, also known as a sales or marketing funnel, describes the process you create to attract potential buyers…

Jay Leonard
November 20, 2017
Online Marketing

The State of Business VoIP and Where It’s Headed in 2018

Voice over IP (VoIP) is such a hot topic because it has become the new default backbone for business communications.…

Jay Leonard
November 19, 2017
Communications

Spending Surplus: Maximize Your Remaining 2017 Marketing Budget Now

2017 is coming to a close, but it's not time to throw in the towel just yet. During this time…

Jay Leonard
November 19, 2017
Marketing

Financial Planning in the 21st Century

It’s difficult for most Americans to cope with their financial situation. This includes a lack of retirement planning, and a…

Jay Leonard
November 19, 2017
Finance

4 Checklists for Planning Your 2018 Influencer Marketing Campaigns

Few things crush influencer marketing campaign dreams faster than internal politics, mismatched expectations and unwelcome surprises around cost or other…

Jay Leonard
November 19, 2017
Marketing

Cloud Per-Second Billing – How Much Does It Really Save?

It has been a little over a month since Amazon and Google switched some of their cloud services to per-second…

Jay Leonard
November 19, 2017
Cloud Computing

4 Mindset Shift for Better Sales Calls

Sales is all about mindset. Why? Because, at the end of the day, people buy confidence and that starts from…

Jay Leonard
November 18, 2017
Business Articles

Why Do Companies Introduce Umbrella Loyalty Programs?

Umbrella loyalty programs are everywhere but, compared to single-brand loyalty programs, they rarely take center stage in retail or marketing…

Jay Leonard
November 18, 2017
Loyalty Marketing

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