Jay Leonard

We’ve reached the point in the year when marketers aren’t holding back on their outbound communications. I woke up on…

It must be that time of year, but recently I’ve gotten a number of queries from thoughtful executives: “Dave, we…

Kick Start Your Next Year with 4 New Social Media Tools Today I have some great resources that will bring…

It's that time of year again, time to start analyzing successes, owning up to the failures, and looking ahead to…

2018 will bring the convergence of a few major trends in business technology, more clearly defining where the future of…

While there are a variety of scenarios for human-based data loss, in this blog, we’ll explore the most common scenario…

War metaphors are common in the way we talk about the attention economy, encapsulated in headlines like: “The battle for…

The chatbot revolution hit a stumbling block this year after constant hype throughout 2016. By March this year Marketing Land…

Small businesses are usually lean on capital and funding. As per data from Small Business Administration, around 50 percent businesses…

Whenever you send out an email campaign, some recipients are likely to unsubscribe. It doesn’t matter how great your content…

Jackson's Honest offers organic, coconut oil-based potato and tortilla chips. Flavors include sea salt, sweet potato, barbeque, salsa fresca, maple…

The ho-ho-holidays are upon us, and there is no escaping the madness of shoppers, decorations, lights, food, and holiday madness…

The holiday season is on its merry way. Cue the Christmas music, snowflakes and gift wrap services! This is the…

When is it Smart for a Small Business to use Google Pay-Per-Click (PPC) Advertising? As a marketing agency that works…

Does this sound familiar? You took a swing at Facebook advertising, hoping that it would help you increase your customer…