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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

5 Key Tips for Building a Successful Email Marketing Strategy

Email marketing is one of the best strategies for promoting products and building a loyal audience. In fact, email has…

Jay Leonard
May 21, 2018
Email Marketing

The GDPR Is Coming. Here’s How It Will Affect Your AdWords Account

  If you’re based—or advertise to prospects—in Europe, there’s a pretty decent chance you’re familiar with the General Data Protection…

Jay Leonard
May 21, 2018
Marketing

A Complete Guide to Broken Link Building

Although Google’s algorithm is consistently scaling new heights, with the utilization of progressive machine learning and AI, a solid and…

Jay Leonard
May 21, 2018
Online Marketing

How to Hire for an Undefined Role

Hiring is not easy. But it is a critical part of growing a successful business. Time and again we find…

Jay Leonard
May 21, 2018
Business Articles

4 Ways to Show Customers You Care

“In the world of Internet Customer Service, it’s important to remember your competitor is only one mouse click away.” –…

Jay Leonard
May 20, 2018
Customer Experience

6 Things to Account for in Your Business Budget

One of my biggest pain points as a creative entrepreneur is budgets. Don’t get me wrong, apparently, I’m pretty good…

Jay Leonard
May 18, 2018
Finance

The Future of Data and Business Analytics: What’s Coming and What You Need to Know Now

One thing is certain – data analytics will only gain momentum for the foreseeable future and will be at the…

Jay Leonard
May 18, 2018
Big Data

A Guide to Making a Targeted Email Campaign

When you send the right email to the right person at the right time, it doesn’t feel like marketing. A…

Jay Leonard
May 18, 2018
Business Articles

Work Safer, Smarter and More Efficiently With the New Gmail

Gmail has redesigned its web application to help you collaborate faster and spend less time managing your inbox. The new…

Jay Leonard
May 18, 2018
Business Articles

5 Practices That Will Supercharge Your Event Marketing Strategy

In today's busy digital world full of marketing options, it can be tough to figure out which strategy is right…

Jay Leonard
May 18, 2018
Marketing

Raising the Bar for E-commerce: The OmniChannel Approach to Customer Experience

In the last decade, the growing adoption of e-commerce has been swift–and ruthless. Huge retail market players like Best Buy…

Jay Leonard
May 18, 2018
Ecommerce

How to Generate More Leads on YouTube

Want to generate more leads on YouTube without relying on PPC ad platforms like Google AdWords or Facebook ads? I've…

Jay Leonard
May 17, 2018
Business Articles

Is Your Instagram Engagement Going Down? Here’s How to Fix it

Instagram engagement has been declining for some time now, but it’s not all gloom and doom. Much of it can…

Jay Leonard
May 17, 2018
Business Articles

Beyond Data Storage: How Emerging Cloud Technologies Can Revolutionize 4 Traditional Industries

Regardless of how “nebulous” the definition and understanding of cloud computing remains, its march to becoming an ubiquitous part of…

Jay Leonard
May 17, 2018
Cloud Computing

The 5 Types of Online Shoppers You Need to Understand

Online shopping has literally changed the way people do business. It allows consumers from all over the world to flock…

Jay Leonard
May 17, 2018
Ecommerce

5 Ways to Embrace Flexibility for the Benefit of Your Startup

The Greek philosopher Heraclitus stated, “Nothing endures but change.” The same implies for businesses, where unexpected things happen and things…

Jay Leonard
May 17, 2018
Business Articles

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