For our Customer Success meetup in Toronto, we had the privilege of hearing from James Scott, General Partner at SuccessHacker,…
Customer Experience
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Latest Articles By Jay Leonard
So you've chosen to start an email newsletter. Great job! Or perhaps someone recommended that you start one, and you're…
Jay Leonard
July 9, 2018
Email Marketing
We recently had a major overhaul of our pricing and landing page and wanted to get a good idea of…
Jay Leonard
July 9, 2018
Business Articles
“Summertime and the livin’ is easy …” – The lyrics from George Gershwin’s Summertime remind us that we should kick…
Jay Leonard
July 9, 2018
Marketing
Email drip campaigns can be a gift and a curse. Done well, they can help you build trust with potential…
Jay Leonard
July 9, 2018
Email Marketing
Before its rapid increase in value in recent months, Bitcoin was a concept few people knew about, except in the…
Jay Leonard
July 8, 2018
Business Articles
The most basic question in the sales process is, “why should I buy this?”. The best sales reps have all…
Jay Leonard
July 7, 2018
Business Articles
The jewelry business may be easy to penetrate, but success is a difficult feat. With the intensity of the…
Jay Leonard
July 6, 2018
Business Articles
Image credit: Pexels Even as technology continues to progress at a breakneck speed giving the weary office worker productivity powers…
Jay Leonard
July 5, 2018
Business Articles
Whenever we attempt to break down the key success factors in managing complex B2B sales opportunities, it soon becomes apparent…
Jay Leonard
July 5, 2018
Business Articles
Millennials, now born between 1981 and 1996, are just starting their careers and face significant challenges when trying to fit…
Jay Leonard
July 5, 2018
Business Articles
More companies are beginning to see the value of incorporating mobile app development in their overall branding strategy. Why? Because…
Jay Leonard
July 5, 2018
Business Articles
The digital era has changed the way we do business, and it’s important for marketers to keep up with the…
Jay Leonard
July 5, 2018
Digital Marketing
Whether you're a small e-commerce startup or a large online sales platform, accurate data analysis is essential. You need visitor…
Jay Leonard
July 5, 2018
Ecommerce
Banner ads have been around for a long time (see the first one from 1994). But that doesn't mean we've…
Jay Leonard
July 4, 2018
Online Marketing
Is it time to say RIP to the RFI? A recent Adage article says probably yes. The agency selection process…
Jay Leonard
July 4, 2018
B2B Marketing