Connor Brooke

We love our smartphones and tablets. Usage of both devices has grown rapidly with people using their mobile devices more…

Storytelling is the watchword in content marketing. To communicate with humans on an emotional level, you should tell stories using…

Measuring the success of a campaign is a crucial part of marketing, whether done internally or by agencies. A successful…

Companies are increasingly turning to automated solutions to navigate the demands of quality customer experience transactions. However, this new communication…

Your audience is on social media. We’re pretty certain of that. What we don’t yet know is where they are…

It's clear that people have a strong affection for new things. New cars, new shoes, new haircuts… New babies get…

The best way to spot emerging business trends to capitalize upon is to watch industry leaders who are named on…

Digital voice assistants are taking off. From Amazon’s Alexa to the Google Home, it seems like it won’t be long…

Link building has a bad rep. It’s often associated with annoying emails begging you to do a link swap, phoney…

Once, your business rose to success thanks to its strong storytelling. People came from all over the internet to check…

Every Franchisor is looking for ways to generate good quality enquiries and leads for selling greenfield (new) and existing franchises,…

If you have participated in any conversations about design, you’ve likely encountered the term white space. Likelier still, you’ve heard…

Startups are blossoming throughout the economy, and they’re showing no signs of stopping anytime soon. There’s a lot of changes…

What is a DSP? Should you use it? Is it cost-effective to build your own DSP? How do you choose…

Generating organic search traffic is hard. If anyone tells you it’s simple, they have lied to you! Consider this scenario:…