Connor Brooke, Author at Business2Community - Page 288 of 522
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Connor Brooke

Tech Expert
200+ Articles

Latest Articles By Connor Brooke

Circle Of Success: Data – Understanding – Customers

Learn why data-driven marketing is becoming a key tool for SMEs to deliver effective campaigns that profitably engage their customers.…

Connor Brooke
August 25, 2015
Consumer Marketing

Search Results vs. Intent Based Search

Google has been exerting significant effort to improve their search engine. Their new focus is to perfect “intent based” search…

Connor Brooke
August 25, 2015
Ecommerce

How to Use and Measure Pinterest in Your B2B Content Marketing

Pinterest isn’t just for B2C marketers anymore. B2B marketers need to start caring about this visual search engine with a…

Connor Brooke
August 25, 2015
Business Articles

5 Best practices of trade show lead qualification

Following my last blog on lead qualification, I received some great comments and several questions as to whether lead qualification…

Connor Brooke
August 25, 2015
Marketing

What Chipotle Gets Wrong About Customer Loyalty

In a recent story on Nation's Restaurant News, Chipotle downplayed the efficacy of loyalty programs: "Wall Street analysts recently asked…

Connor Brooke
August 25, 2015
Loyalty Marketing

Consumers Tell All: Should The Person Delivering Your Packages Wear a Uniform? [Infographic]

When most people receive a package, they might wonder what’s in the box. But it turns out there’s another question…

Connor Brooke
August 25, 2015
Infographics

Simply the Best: 6 Great Mobile Marketing Campaigns

Let these six mobile marketing campaigns inspire you to make the most out of your creativity, not just in marketing…

Connor Brooke
August 24, 2015
Business Articles

Media Planning – Which Channels Make the Cut?

Marketers have a number of key decisions to make when outlining their strategies and upcoming campaigns. Who to target, how…

Connor Brooke
August 24, 2015
Marketing

Actionable Ways To Improve Website Usability

So, you've developed your site and done what you can to improve its search engine ranking, but what about website…

Connor Brooke
August 24, 2015
Business Articles

Email Marketing Through the Seasons

We all understand how powerful email marketing can be. It's a personal and far-reaching way to promote that can significantly…

Connor Brooke
August 24, 2015
Email Marketing

Does Your Startup Idea Have What it Takes?

Though execution is certainly important when it comes to startups, all the determination in the world can’t save a business…

Connor Brooke
August 24, 2015
Business Articles

The Power of Imagery in Content Marketing

Words aren’t enough any more. We have to go a step further to inform, delight and engage our audience. With…

Connor Brooke
August 24, 2015
Content Marketing

Millennials Matter: How and Why You MUST Market to this Generation

It's time to add Millennial Marketing to the top of your to-do list. They’re well-educated, tech-savvy, information hungry and ambitious.…

Connor Brooke
August 24, 2015
Marketing

How to Choose a PR Strategy, Part 5: Collaborative Environment

Strategy is one of the most overused and misunderstood terms in the business world. If you ask 100 executives what…

Connor Brooke
August 24, 2015
Business Articles

Get Higher Content Quality with These Three Tools

My writing is far from perfect, but I have to say my content is better than it would be if…

Connor Brooke
August 24, 2015
Content Marketing

Whats the Difference Between Copyrights, Trademarks, Patents and Designs? [Infographic]

Most people, if not all, are familiar with the words "copyrights", "trademarks" and "patents". They will also vaguely know the…

Connor Brooke
August 24, 2015
Infographics

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