Connor Brooke

Many people inside and outside the B2B world believe that brand strategy is not as important for B2B companies, and…

A landing page is, in simple terms, any web page on your site that users land on. In Ecommerce, the…

At first, selling on Amazon seems like a great idea. After all, with its massive customer base of 100 million,…

According to an IBM survey of over 700 CMOs, one of the top four priorities this year is to “inject…

Congratulations. You’ve won! You show up on the first page when the world searches for the goods or services you…

You need to show up in search All small business owners want the same things: profitability, growth, and customer satisfaction.…

Are you considering working with an SEO company? Are your confused about benefits, pricing and process? You may be on…

Agile Micromanagement: TL;DR Agile micromanagement is a result of the middle management’s resistance to change. Despite better knowledge, changing an…

Customer Experience at the Heart of Alaska Air’s $2.6B Acquisition of Virgin America Two titans in airline customer experience (CX)…

In the past, companies have developed channel or product-specific support models which compete for supremacy. However, in the eyes of…

All businesses face tough challenges at one point or another – a drop in sales, an increase in costs, a…

It’s hard to deny the advantages to having a solid marketing technology stack to enhance your content campaigns. Marketing technology…

We are on Twitter, now what? As Twitter marks its ten-year anniversary, marketers have boundless ways to use this social…

The Wild West is alive and well in rural central Pennsylvania. Clearfield County Sheriff Wes Thurston has called for citizens…

There are many benefits and reasons to blog. Yet, the strategies for blogging are quite different when blogging for personal…