Connor Brooke

Push notifications are a reminder that you have an app installed on your mobile phone. And a desktop push quickly…

An alarming digital marketing trend should scare all online publishers: Organic traffic from Google is vanishing: Google’s latest search elements…

Digital Marketing is a science. And just as there are multiple types of science, there are various forms of digital…

Whether your brand has been around for decades or is a new start-up, it’s important to continually build brand awareness.…

Whether you’ve been employed with a company for five years or wrapped up your first 90 days as a new…

The moment you accept your first real “leadership” position is not one you’re likely to forget. It’s thrilling, exhilarating, and…

Photo by Austin Distel Even just 20 years ago, the job of “Chief Customer Experience Officer” at companies like a…

The phrase ‘revenue enablement’ has recently come up in industry discussions, which might catch your attention since the sales enablement…

With all the buzz around cryptocurrency and blockchain technology, artificial intelligence (AI) has taken a backseat in some ways. However,…

After years of planning and negotiation, the revised Payment Services Directive—commonly known as PSD2—is now undergoing a gradual rollout in…

For support agents, ending the conversation with a customer can be a mixed bag. With some customers, the conversation just…

It’s a common question, that a lot of bloggers have answered, but I still get asked. So here’s my answer…

In the digital age, in a world where markets are shaped by technological change, companies are constantly evolving. While it…

The key activities in business model canvas show the main things every company does to make money, no matter its…

Email plays a crucial role in virtually every single one of our lives. Studies show that 58 percent of consumers…