Connor Brooke

So you're planning your next big giveaway, or you’re looking for prizes that do the dual-job of rewarding your winners…

On March 13, 1946, 28-year-old Kitty Genovese was stabbed to death in Queens, NYC, across from the apartment building where…

Let’s face it, most of us make purchase decisions emotionally, rather than logically. However, the trend in marketing is focused…

Human-centered communication is achieved by merging the quantitative data a company has access to, and qualitative information that it has…

The constant evolution of digital marketing, introduction of AI and new technologies along with always growing consumer expectations for highly…

Are you the only person in the world with your name? Probably not. We work too hard maintaining our reputations…

Today’s financial advisors are no longer the Goliaths, they’re the Davids. Due to rapid market and technology changes, they must…

Having plenty of hands in international markets helps companies like Nu Skin Enterprises Inc. become powerhouses across the globe. However,…

Here at Wishpond, we’ve seen a lot of contests and giveaways, across industries and budget sizes. Some have been wildly…

This the first of a 3-part blog series, in which Nicola Els provides valuable insight into human-centered communication. In this…

Is your content finding its way to your whole audience? Even though you have a thorough content marketing plan, you…

If you’re feeling the pressure to up-the-ante on your social media efforts and scale back on your email marketing campaigns,…

After a slow start for Instagram TV (IGTV), it’s now becoming an integral part of social media strategies. After announcing…

Yesterday I wrote a post about how to boost your executive effectiveness for yourself and others by assessing your decision-making…

Even since its inception in the mid to late 2000s, social media has been a powerful tool for connecting solopreneurs…