Connor Brooke

So you’ve had this awesome game-changing consumer app idea for years, and now you’ve finally gathered the chutzpah to make…

Only 18% of companies believe they have the skills necessary to gather and use insights effectively. Only 19% of companies…

Over the last 5 years there has been an explosion of innovation in communication technology. New platforms and products have…

Wherever you are in your accounting career, perhaps you’d like to take it to the next level. It can be…

Today, more and more business leaders, scholars and consultants use sustainability as a lens for strategy. Meet five chief executives–all…

As a world class athlete and national record holder (Act I of my life), I was trained very specifically for…

Let’s face it: Sometimes the English language can be downright bizarre. The plural of ox is oxen while the plural…

In recent years, companies have invested billions of dollars in enhancing their marketing technology. The American advisory firm IDC predicts…

Back in the days, brands were only using 3 marketing channels: the phone, mails and their store. Then Internet and…

The role of marketing and advertising has changed from the simple days of simply broadcasting the same message over and…

In many industries, the annual trade show is the best opportunity a small business has to stand out from the…

Every brand wants to stand apart from its competitors, build an audience and connect with them. Visual branding is very…

Conversion optimization is the strategic system set to encourage a higher percentage of your site visitors to convert. Your site’s…

What’s the difference between a complacent team and an efficient one? Oftentimes, it’s a good leader. Whether you’ve recently become…

Last week, I was in sunny San Diego for Social Media Marketing World, where I had the opportunity to attend…