Christa Tuttle

Everyone’s email inbox is consistently receiving emails, especially marketing emails. These emails typically are spread throughout the day with some…

Content is easier than ever to find and consume, which is why it’s important to make what you say count.…

Podcasts weren't always a hit. They were first called “audio blogs” until 2004 when the word “podcast” was created. Podcasting…

Event marketing is an incredibly useful way to generate buzz and brand awareness. However, during COVID-19 almost all in-person events…

With the constant stream and flow of data that is analyzed and reported on, there are plenty of metrics that…

Marketing campaigns require a large investment in terms of cost, effort and reputation. Before planning and executing a campaign, it…

“Alexa, tell me what trends will take over content marketing this year.” “Hey Siri, what should we focus on for…

Virtually every business has curated, edited and uploaded content for Twitter, LinkedIn, Facebook and other social media platforms. Still, much…

Content marketing is an important aspect of any integrated marketing campaign. But for content marketing to work, you need to…

Over 71% of B2B marketers now use videos in their marketing strategy. For businesses seeking to enhance their content marketing,…

Content marketing has become a fixture of B2B marketing strategy and for good reason; content marketing generates approximately 3 times…

A product launch is a busy time, with many steps and processes coming together to ensure effective planning and execution.…

When you look at stats collected on lead nurturing, it proves that lead nurturing programs are a key focal point…

Digital is the new normal. Now more than ever, people produce and consume vast amounts of digital content on a…

Marketing collateral refers to informative marketing materials that showcase your company’s products or services. As marketing departments notice budget changes,…