Alan Draper

In my past articles, I’ve examined various areas of cloud migration, from the benefits and risks to the first stages…

In the past, I’ve talked about using video as part of your marketing plan. I want to take it a…

Well-made landing pages are essential for capturing potential leads and growing your audience. As the name suggests, a landing page…

Ever want to conduct an orchestra? Being able to summon all that beautiful music must be an amazing feeling. Alas,…

Darcy Pohland was known for her ability to dig up stories like few other reporters in the Twin Cities television…

Introduction Whether you’re an entry level marketing coordinator or a CMO, marketing lingo can feel like it’s a sea of…

Your small business brand is crucial to how consumers view and identify your company. Good branding can help position your…

Marketing collateral is traditionally associated with print products such as business cards, flyers, sales presentation materials, and the like. In…

If you were on Snapchat last fall, there’s a chance you saw someone talking about a clay mask. After all,…

Do you know how long a prospective candidate will spend reading your job ad? Six seconds. With more than three…

Do you have a great workplace culture? You might feel differently, but some workplace cultures are really good, while others…

On average, we spend 8 hours a day at work. We show up at 9am, and leave by 5, that’s…

If you’ve ever visited a theme park like Disney World, then you’re all too familiar with exiting through the gift…

A managed service provider (MSP) is a company that oversees a business's IT infrastructure and user systems from a distance.…

When it comes to digital marketing, content plays a vital role and rules all other methods of online promotions. Content…