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Latest Articles By Alan Draper
Our social media accounts reflect our story and culture at Element 502. We share content and our brands mission on…
Alan Draper
December 20, 2017
Business Articles
“Have you been watching Mindhunter?” “Where are you in Mindhunter?” “You need to watch the interview from Mindhunter. No, like…
Alan Draper
December 19, 2017
B2B Marketing
Churn, also known as attrition, is definitely not on any Customer Success Managers’ (CSM’s) most desired ‘Top Ten’ lists. It’s…
Alan Draper
December 19, 2017
Customer Experience
Today, we're going to cover the Top 5 Digital Marketing Predictions for the upcoming 2018. Some of them might be…
Alan Draper
December 18, 2017
Digital Marketing
Innovation has never been more important to companies as it is now. Economic, technological and social turbulence is creating new…
Alan Draper
December 18, 2017
Business Innovation
This week Instagram announced updates to its popular ‘Stories’ feature, allowing users to automatically archive story content after they expire…
Alan Draper
December 18, 2017
Business Articles
Once you have identified your referral sources and developed a motivating recruitment strategy, you’ll need to start thinking about how…
Alan Draper
December 18, 2017
Business Articles
You never change your life until you step out of your comfort zone; change begins at the end of your…
Alan Draper
December 15, 2017
Leadership
Undoubtedly, Instagram is one of the main superpowers among its rival social networks like LinkedIn, Twitter and even IG’s own…
Alan Draper
December 14, 2017
Business Articles
2017 was definitely the year of MarTech. Thousands of new startups who joined the marketing technologies landscape are pointing on…
Alan Draper
December 13, 2017
B2B Marketing
When you write your resume, the last thing you want is for it to blend in with all the other…
Alan Draper
December 13, 2017
Business Articles
Jimmy Dean once said: “I can't change the direction of the wind, but I can adjust my sails to always…
Alan Draper
December 12, 2017
Business Articles
One of the greatest challenges of most digital marketers is how to track their offline conversions that occur as a…
Alan Draper
December 12, 2017
Marketing
“You have to be honest and authentic and not hide. I think the leader today has to demonstrate both transparency…
Alan Draper
December 12, 2017
Leadership
In 2015, chiefmartec.com reported that 91% of marketers believed they didn't have a complete or fully used tech stack. That's…
Alan Draper
December 8, 2017
Marketing