Alan Draper

There are five PR specialists for every one journalist. Add in all the non-PR agents sending pitches — like entrepreneurs,…

Social media is always evolving and it’s crucial to stay on the cutting edge. You need to know what’s out…

In 2016, I received 40 email solicitations on Giving Tuesday from a mix of orgs I had given to previously…

According to Adobe, consumers spent a record-breaking $6.59 billion dollars during Cyber Monday alone, a 16.8% increase over 2016. That…

There’s a common misconception that freelancers are just like “temps,” professionals hired by companies for more short-term, low-value projects. It’s…

“Your brand is what people say about you when you’re not in the room” (Jeff Bezos) Establishing a strong long-term…

Human life is getting a digital makeover. Digital transformation has become the emerging driver of change and in many aspects,…

This is a sponsored post provided by Combin. Brands relying on Instagram marketing face plenty of challenges on the way…

Recently, I posted about what sales would be like in 2020, looking at how technologies like artificial intelligence will impact…

I have to admit, I think I know a good bit about many things -- particularly in my area of…

The cost to acquire a new client is five times more expensive than retaining an existing one. For your professional…

So, you’ve survived the grueling M&A process, and you can officially call yourself “owner” of the company you’ve been coveting…

Next into the tank is Logan Riley of RokBlok, seeking $300,000 for 15 percent equity. What is RokBlok? A Quick…

What Exactly is the Trippie App? Trippie's airport navigation app faced Shark Tank skepticism, expanded significantly, and gained valuable exposure…

The other day, I heard a podcast in which Gary Vaynerchuk said, “If you care more about the end consumer…