Alan Draper

A brand identity isn’t one single entity. It’s the composite of many elements: your logo, brand colors, voice, values, and…

Just as a positive brand image helps promote sales, positive employer branding helps attract and retain more qualified employees. Companies…

Improve Your Marketing With These 4 Twitter Tools Monday Tips is a short list of the best finds across the…

I’ve been fortunate over the last several years to have clients who usually pay on time. There’s only been two…

Twenty years ago, I was a full-time online publisher, working for a traditional magazine. At that time, we were using…

I’m in the process of onboarding a new business manager for my company. As you may recall, my former business…

How to Get Found When People Are Looking for Your Offerings Where do you go when you need to find…

A lot goes into creating a really great piece of B2B content. Countless cups of coffee. Thousands of trips to…

Whether you’re a professional athlete or a successful sales professional, you have probably had some coaching along the way to…

With the rise of smartphones around the world, it's easy to see why mobile gaming has a promising future. In…

Augmented reality (AR) is on the rise, with its hooks in everything from advertising and retail to education and gaming.…

If you want to send qualified (and free!) traffic to your webinars, landing pages or other lead magnets you have…

Top sales performers are those who achieve or exceed their targeted sales goals. With everything a value-added reseller has going…

In the past few years, we’ve seen companies enact policies to create a more diverse workplace. Large and institutional companies…

Company: The Cut Buddy Founder: Joshua Esnard Season: Appeared on season 9 in the week 7 episode Key Takeaways Joshua…