Alan Draper

On my traffic jam drive home last week, I was shamelessly singing along to the wildly popular song, “Call Me…

There's a lot of talk about going the extra mile to keep customers happy. But is there a point where…

In Google’s post-Panda/Penguin search algorithm, social shares are now more important than keywords. This is one of the takeaways from…

This is pretty funny – do a search for “keyword” in Bing and here’s an example of the ads that…

The “Logout Experience” Ads Offer Premium Facebook Real Estate At the Facebook Marketing Conference (fMC – Feb 29th 2012), Facebook…

Book: World Wide Rave: Creating triggers that get millions of people to spread your ideas and share your stories Author:…

Every once in a while someone asks me a question about podcasting, and I think: “I really should share this…

Image: Brain Sins Yesterday it was announced that Karma, Facebook’s new gift app, will be instrumental in its e-commerce success.…

Image provided by: openviewpartners.com Decision-making under uncertainty is difficult. No sincere leader or successful business person will tell you otherwise,…

Email marketing may be part art and part science, but that does not excuse the lack of adoption of some…

Cheap and cheerful?   Camper vans and motorhomes have typically attracted older people, but younger couples and families are also…

I Love You… But Go Away! Sometimes, unfriending someone is far too drastic of an action… but even limiting their…

Ok, maybe it wasn't while you were sleeping per se, perhaps it was while you were grilling or watching a…

Your headline just may be the single most important element on your landing page. Time and time again we’ve seen…

Last week, I shared the story of a guy who convinced the Internet that Abe Lincoln invented Facebook – pretty…