Alan Draper

What if you could undertake a single initiative–fix just one touchpoint that’s not working as well as it should–and save…

Most businesses owners share a common goal – to get more customers and make more money. Yet, some businesses find…

There’s an old joke about the easy-going work-life balance that results from being an entrepreneur. “I can work for only…

Among the negative effects of Facebook is how the social networking site is changing the way we communicate. Before I…

Methods of Graffiti Removal Hot pressure washing is one of the common methods used for eliminating graffiti from the surface…

Tagging on Facebook has become common practice, but don’t you just hate it when people tag you on posts that…

So you are finally starting to believe there may be some truth to the fact that to be successful in…

When I discovered social media for the first time and saw its potential as a marketing medium to amplify content,…

Twitter has a new logo. I know…who cares, right? Especially since the change is from a blue bird to a…

Landing pages are an essential part of almost all lead generation strategies in the B2B market. When crafted correctly, landing…

Marketers often ask us how they can define the ROI of content marketing. It’s a great question — and tough…

Coca-Cola is dealing with a minor crisis this week because of comments by a former marketing executive expressing remorse over…

Major wireless carriers and banks are betting big on new payment technologies set to revolutionize the way that your customers…

This year Coca Cola launched a content marketing strategy, Content 2020, which revealed a monumental shift in direction and emphasis.…

When SocialCam launched, I thought it was spam because of all the strange videos being shared – especially by people…