Alan Draper

Images are an integral part of content marketing, they are required not just for blog posts, slides or infographics but…

Customer experience expert Judy Philbin recently identified three critical trends that are shaping the nature of customer service in 2015. Superior customer…

How important is driving traffic to your website as a part of your content marketing campaign? More traffic is almost…

Did you ever stand in line as a kid waiting for an autograph from a celebrity? Maybe it was a…

Email marketing works because it allows you to reach customers (and potential customers) in the place they go everyday —…

New clients always ask me how to get in front of their target market and get more customers. One of…

Increase Organic Traffic For Maximum Returns! Okay, so here’s the situation. You have hit a plateau with your organic traffic,…

At the core of enhancing deliverability and targeting behavior is the framework of your email marketing program. Whether you’re just…

Digital marketing moves very quickly, and as a modern marketer, you’re probably gaining new skills by the handful. But what…

New research reveals that most B2B technology marketers are missing a major key to content marketing success. Here’s what it…

If you're a small business wanting to create a video, now is the time to start! This applies to medium…

Whether you’re an individual or a professional content marketer thinking about beginning your first blog, branding is far too important…

Before you hit the Publish button or send an update to the queue, what do you do? Quite often, I…

Due to the popularity of online shopping, consumers are used to seeing cool new features and technological advances available to…

If you’ve been looking for a job for a while, you might start feeling a bit disillusioned with the whole…