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Alan Draper

Cryptocurrency Analyst
200+ Articles

Latest Articles By Alan Draper

5 Superpowers of a Good Copy Editor

Typos are not just embarrassing, they also can cost a lot of money. We’ve all heard horror stories of a…

Alan Draper
April 16, 2015
Communications

How Match + OkCupid Are Romancing Singles With Data + Content Marketing

Single people in the United States have many options to find love online. They can try a myriad of websites…

Alan Draper
April 16, 2015
Business Articles

Why People Behave the Way They Do: 7 Implications for Persuasion

Everyone knows the dangers of smoking, yet close to one in five of us still smoke. How many of us…

Alan Draper
April 16, 2015
Business Articles

8 (Cold, Hard) Truths About Social Media

I am an idealist at heart, but I also pride myself on being a pragmatist and strive to provide guidance…

Alan Draper
April 16, 2015
Business Articles

How to Market to Each Stage of the Buyer’s Journey

Source In the digital age, remarkable, relevant content is the key to attracting customers. You know this. But do you…

Alan Draper
April 15, 2015
Marketing

Don’t Take Shortcuts with Social Selling

Over the past year, social selling has become a hot topic in many business conversations. Selling is no longer about…

Alan Draper
April 15, 2015
Business Articles

6 Sales and Marketing Strategy Problems You Can Start Fixing Today

Discover how to bring the sales and marketing strategy of your business together and ensure the departments are working in…

Alan Draper
April 14, 2015
Marketing

4 Brands Who Are Winning on Social Media

With an estimated 75 million Americans checking their social networks several times each day, it’s vital that brands incorporate social…

Alan Draper
April 14, 2015
Business Articles

Spring Clean Your Resume

Spring cleaning time Spring has sprung, as they say. It’s a time to celebrate renewal, rebirth and the anticipation of…

Alan Draper
April 14, 2015
Business Articles

Closed Social Networks and the Implications of Facebook’s API Change

Another month, another change in protocols from everyone’s favorite shape-shifting company, Facebook. You may have heard that on April 30,…

Alan Draper
April 13, 2015
Business Articles

5 Major Ways To Protect Your Online Reputation Using SEO And Social Media

In today's online world, having a strong reputation is essential! Have you ever searched for yourself on Google? It might…

Alan Draper
April 13, 2015
Online Marketing

How To Make The CMO-CIO Relationship Work

The CMO-CIO relationship can be a tough one, especially as advances in technology are changing marketing. Both executives may feel…

Alan Draper
April 12, 2015
Marketing

YOU Are The Media! 10 Reasons You Need A Blog

Thanks to digital marketing and social media, one single human being can have as much or even more impact than…

Alan Draper
April 12, 2015
Blogging

To Engage Customers, Empower Employees With Knowledge

A great customer service quote from Shep Hyken states that, “the internal customer experience determines the external customer experience.” And…

Alan Draper
April 12, 2015
Customer Experience

What Every Business Owner Should Know About Email Marketing

Email marketing has long occupied a strange place in the content marketing landscape. It is perpetually underrated, perhaps because it’s…

Alan Draper
April 10, 2015
Email Marketing

3 Shifts Every Employee Needs to Consider in Order to Thrive Tomorrow

Today’s workplace is nearing a change in leadership, where current leaders will be replaced by employees who bring new ideas,…

Alan Draper
April 9, 2015
Business Articles

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