Alan Draper

Almost every event you will plan to attend in 2016 will have a hashtag attached to it, along with requests…

89% of companies expect to compete mostly on the basis of customer experience as of 2016 (Gartner). Yet, this much-discussed…

Is Your Site Being Penalized for Spammy Links? Over the weekend, Google issued Manual Action Penalties through the Search Console…

With instant access to information across digital channels, consumers have more choices than ever. They are constantly interacting with brands,…

Though the purpose of an online community may be different for every company, all businesses want to generate results from…

Visual communication has become a very powerful form of communication in many fields. In fact, it has remained the most…

If you’ve been successful using Facebook with your business social media marketing, you know how important it is to use…

There’s a whole lot of overlap in product offerings within the fast food industry and it can be difficult to…

Why Content Marketing Is So Important Creating content is extremely important for online brand marketing because done correctly it presents…

http://www.youtube.com/watch?v=3sZZAyBcW0E Today I want to cover the 80/20 rule which was aptly named the Pareto principal. This video was inspired…

If you are an entrepreneur, you might be thinking about going abroad with your company. Expanding your company abroad offers…

From the Washingtons to the Obamas, presidential couples have played an important role in U.S. history. While popular presidents historically…

As brands and marketers, the biggest lie we’ve told ourselves is that our customers actually want to hear from us.…

Besides your ability to deliver outstanding results for your customers, being able to afford your clients a seamless working experience…

Social media is much more than a marketing tool. Businesses are beginning to realize the power of integrating social media…