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Alan Draper

Cryptocurrency Analyst
200+ Articles

Latest Articles By Alan Draper

Mobile App Strategy 101: Which Metrics Matter Most?

So you’ve decided to take the plunge and design a mobile app for your small business. You’ve carefully planned out…

Alan Draper
June 26, 2016
Business Articles

How to Improve Email Deliverability and Increase Email Open Rates

So you’re wondering how to avoid spam traps and increase email open rates? First of all. Let us tell you…

Alan Draper
June 25, 2016
Business Articles

The Best Cars for Dog Owners

Dog owners know the joys and challenges of taking their pets on car trips. Whether it's for a family adventure…

Alan Draper
June 25, 2016
Automotive

Why Influencer Marketing Is Faltering And How PR Can Save It

Influencer marketing has become a popular, mainstream strategy to produce brand awareness, leads and sales. In fact, it may be…

Alan Draper
June 24, 2016
Business Articles

55% of Customer Service Interactions Now Begin Online (28% on Mobile)

Consumers today expect to engage with brands just as easily online and on their mobile devices as they do on…

Alan Draper
June 23, 2016
Business Articles

“Yea, Yeah, Yay!” Key Differences between “Yeah” vs “Yea”

Yea, yeah, and yay are three words that are commonly equated with the word yes. If you’re one of the…

Alan Draper
June 23, 2016
Business Articles

Tips to Design a Strategy for Successful Digital Marketing in 2016

Traditional marketing is making a shift toward digital and the trend is getting stronger every year. According to premier research…

Alan Draper
June 23, 2016
Digital Marketing

What is Brexit and the Ramifications of Leaving the European Union [UK News]

In addition to the many headlines about Donald Trump being the likely nominee for the Republican Party, another trend in…

Alan Draper
June 22, 2016
Business Articles

The World Is Your Store — Buy What You See

As a wafer snaps in your bite, sweet chocolate melts on your tongue, and a hazelnut crunches in your teeth,…

Alan Draper
June 22, 2016
Business Articles

Men Use Social Media More After Becoming Dads [Infographic]

This spring, we discovered that U.S. moms check Instagram as often as six times per day. But Dad is just…

Alan Draper
June 22, 2016
Business Articles

Owners Mindset: Getting Programmed for Customer Success [Podcast]

http://traffic.libsyn.com/thisoldnewbusiness/72_Chris_Brogan_Final_Auph.mp3 This is Episode 72 of This Old New Business weekly business podcast with Jeff Korhan and Chris Brogan. In…

Alan Draper
June 22, 2016
Business Articles

6 Lessons from Brands Utilizing Video in their Facebook Marketing Strategy

A new element is emerging on your Facebook timeline: videos. While a picture is worth 1,000 words, Dr. James McQuivey…

Alan Draper
June 21, 2016
Business Articles

6 Strategies to Drive Mobile App Engagement [Infographic]

A study published by Localytics found that in 2015, 25% of users stopped using an app after just one use.…

Alan Draper
June 20, 2016
Infographics

Making Sense of 2016- 4.7% Unemployment Rate, LinkedIn, & Candidate Shortages

Things are about to get weird. Let’s talk about the unemployment rate in the United States. In May of 2016,…

Alan Draper
June 20, 2016
Business Articles

Ways Mobility Solutions are Transforming Working Habits

Mobility has brought a fundamental change in business functioning. It is no longer a “buzzword” or “an emerging trend.” Today,…

Alan Draper
June 18, 2016
Cloud Computing

How Marketers Are Responding to Connectivity and Transformation in the Automotive Industry

Connectivity and digitalization are the number one key trend disrupting the automotive business in 2016. According to KPMG’s Global Executive…

Alan Draper
June 17, 2016
Marketing

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