Alan Draper

The amount of data, research and case studies on the benefits and effectiveness of hybrid cloud keeps growing. Yet some…

Chef Gusteau Ratatouille said— “Anyone can cook, but only the fearless can be great!” These words can be rewritten perfectly…

How successful have your media pitching efforts been? Have you landed high-quality media coverage from sending emails to reporters? If…

Are you planning to create more content this year? If so, you aren’t alone. In fact, 66 percent of B2B…

Today, any business owner can take advantage of the wealth of direct customer communications that are available thanks to the…

Entrepreneur! When you make consistent, high-quality videos for your YouTube channel, you are viewed as an authority. But when you…

There are times when we overcompensate for weak SEO by getting too much into keyword research. While keywords are undoubtedly…

We’ve all been there. Maybe around the time a New Year looms, or maybe when an important event in our…

Investopedia defines Fintech as a portmanteau or a bag of financial technology that describes an emerging financial services sector in…

Marketing Debt happens when startup marketing departments are underfunded and understaffed. Just like Technical Debt, marketing debt means that a…

EnergyBits is a wellness brand that offers nutrient-packed algae tabs known as superfoods. These tabs are marketed to boost energy…

You may not think of yourself as an artist. But just like an artist exhibiting paintings in a gallery, you…

Most business owners in the modern world understand the importance of having an online presence. The internet can provide a…

The growth of e-commerce in the past decade is astounding. eMarketer expects retail e-commerce sales will increase to $4.058 trillion…

Most marketers know how important blogging is, but if you have ever managed a blog for your company, you know…