Every brand cares about customer feedback and with the staggeringly fast growth of digital services, customer feedback has become more…
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Latest Articles By Alan Draper
How does a small to mid-size organization encourage responsible use of social media? A strong brand presence is dependent on…
As part of my leadership coaching, I often ask people this question: What kind of leader do you most like…
Photo contests are one of the best ways for businesses to connect with people in their target market. They’re awesome…
What’s happening with Wendy’s Twitter? Wendy’s kicked off 2017 with a bold move. After a Twitter user challenged the age-old…
Search engine optimization (SEO) isn't dead -- in fact, it has a stronger heartbeat than most of the other strategies…
Learning how to live stream may be intimidating, but it’s insanity to ignore the marketing opportunities and advantages it creates…
Technology has advanced almost miraculously over the last several decades; unbelievably, there are now thin and flat televisions that hang…
WILL GOOGLE PENALIZE YOU FOR DUPLICATING CONTENT? I was asked this question in my private members group earlier this week,…
Niantic’s groundbreaking Pokémon Go captivated audiences when it was released in July 2016. The game is set in a world…
Our last post illustrated the changing landscape of corporate training and offered some important steps your organization can take to…
Looking to donate to charity in 2017? You’re not alone. Americans gave a whopping $373 billion to charity in 2015.…
Chelsea Clinton will soon be inspiring young, aspiring feminists and activists through a new children's picture book. "She Persisted" is…
When first looking at getting your idea online, it can be a daunting task. So we’ve put together a step-by-step…
If you want to delete your Instagram account for any reason, it’s not a simple process. If you’ve been looking…
Search engines like Google use many thousands of different signals to determine which websites rank highest for each keyword. There…