Alan Draper

Email marketing is a tried and true method for engaging customers and attracting sales. It’s cost-effective and easy to use;…

Even the strongest of marketers are susceptible to mistakes at times. And inbound marketing is no exception. Whether you have…

92% of consumers read online reviews and testimonials when considering a purchase. 88% of consumers trust online reviews as much…

As more and more organizations have come to rely on streaming data to provide real-time insights, a number of applications…

Importance of Aligning Customer Success & Customer Support Perhaps the most critical alignment in an entire organization is that of…

LinkedIn has over 450 million members because the platform helps professionals and advertisers expand their networks. Professionals get access to…

To get a great job, you need to follow five key steps, as long as you're ready to put in…

Each Spring over 30,000 people travel to Austin, Texas for the mega-festival that is South By Southwest. Now in it’s…

If you are asking “What is video content?” there’s a good chance that you are either new to marketing and…

Did you know that almost half of the people visiting your website aren’t actually people at all? That’s right –…

Building a solid client base isn’t only about providing valuable content that attracts leads. The next crucial step is nurturing…

The social media landscape changes quickly. A new infographic from CJG Digital Marketing provides some context for the changes and…

Clear communication with customers and the audience is key to grabbing and keeping their attention on your brand when it…

Email marketing, despite being one of the oldest and most proven forms of online marketing, can sometimes be overlooked as…

Initially established in 2011 as a lo-fi mobile messaging service, Tecent’s WeChat app has rapidly evolved into one of the…