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Marketing

As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.

5 Tips to Market Products That Are Made for Good

Conspicuous consumption is a term that rings familiar with any economist, but two such experts, who happen to be the…

Jay Leonard
September 1, 2011
Marketing

19 Chuck Norris Exhibitor Jokes

Chuck Norris’s toughness is so legendary, there are hundreds of Chuck Norris jokes on the internet about his strength and…

Jay Leonard
August 31, 2011
Marketing

Social CRM: A Definition

I didn’t realize it until this week, but there still seems to be some confusion about Social CRM in certain…

Jay Leonard
August 31, 2011
Marketing

Managing The Inbound Marketing Lead Lifecycle

So we're getting pretty good at this inbound marketing stuff, huh? Traffic and leads are way up compared to last…

Connor Brooke
August 26, 2011
Marketing

Defining Customer Needs In Volatile Times: Two Steps To Accelerate Innovation

How long can you tread water? Would sixty months be unreasonable? Marketers, get yourselves in shape for the long haul.…

Jay Leonard
August 19, 2011
Marketing

Sales 101: Uncertainty Reduction Theory And Inbound Marketing

Human behavior dictates the world of sales & marketing. If consumer purchasing habits and patterns sway one way, salespeople and…

Connor Brooke
August 19, 2011
Marketing

4 Sure Ways to Kill a QR Code Campaign

While 2011 may technically be known as the Year of the Rabbit (at least according to the Chinese Zodiac), the…

Jay Leonard
August 15, 2011
Marketing

Getting the Most from Customer Surveys

Most organizations maintain an opt-in email list of customers, prospects, members, or donors and use the lists as a way…

Jay Leonard
August 14, 2011
Marketing

4 Degrees That Define Digital Marketing

So, you want to be a digital marketer? Well, so do a lot of other people. It’s true that companies…

Alan Draper
August 12, 2011
Marketing

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