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Marketing

As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.

Olympic Gold Medal Marketing Strategies (Part 4): The Goals, Milestones and Metrics Triathlon

Marketers from all over the world can learn from the dedication, preparation and planning of Olympic athletes. This series of…

Connor Brooke
August 7, 2012
Marketing

The Pain of Marketing Explained (and How Inbound Marketing Can Relieve it)

Despite the obvious glamour associated with promoting a new brand of mildew-resistant paint (available in any colour, so long as…

Jay Leonard
August 4, 2012
Marketing

Forbes: Pay-Per-Call Will Be 10x Bigger Than Pay-Per-Click

If a new article on Forbes.com is right (which it may or may not be) pay-per-call is going to become…

Jay Leonard
August 3, 2012
Marketing

Does Inbound Marketing Really Work to Maximize Traffic and Leads?

Inbound marketing is a revolutionary online marketing system to generate leads and clients.  But does it work?  Here’s the definitive…

James Spillane
August 2, 2012
Marketing

Olympic Gold Medal Winning Marketing Strategies (Part 3): Unique Selling Proposition Gymnastics

All marketers can learn from the dedication, preparation and planning of Olympic athletes. In this series of posts will put…

Connor Brooke
August 2, 2012
Marketing

How to Simplify Your Sales and Marketing Process

Whether it's for B2C or B2B marketing, there is a running question in the minds of businesspeople everywhere – Are…

Alan Draper
August 2, 2012
Marketing

Olympic Gold Medal Marketing Strategies (Part 2): Hitting the Target Market

All marketers can learn from the dedication, preparation and planning of Olympic athletes. This series of posts will put that…

Jay Leonard
July 30, 2012
Marketing

High Frequency Marketing: When Is It Too Much?

As with most things in life, there’s a delicate sense of balance that goes along with high frequency marketing tactics.…

Connor Brooke
July 27, 2012
Marketing

7 Top Tips for Corporate Video Production Sound Recording

People don’t notice ‘good’ sound. They only become aware of sound when the audio quality of a video is poor.…

Jay Leonard
July 25, 2012
Marketing

How to Effectively Use Free Samples to Promote Your Products

One of the best ways to promote your products is through the deliberate use of free samples. Free samples allow…

Alan Draper
July 25, 2012
Marketing

Did the Underpants Gnomes Develop Your Big Data Strategy?

There's a Southpark episode where the "underpants gnomes", a group of bandits intent on stealing underwear, come up with a…

Connor Brooke
July 24, 2012
Marketing

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