“Think like your customer” “Put yourself in your customer’s shoes” and so on. These are some of the most repeated…
Marketing
As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.
The key to Inbound success when you’re selling a product that’s a considered purchase – essentially, any product that's purchased…
There aren’t too many benefits to being an English major type – extra zeroes on your paycheck sure ain’t one…
Marketing expert Seth Godin has more than once noted that a book is souvenir – a vessel for ideas that…
If you think the term location-based mobile application marketing sounds like something I’ve made up, I’ve got news for you.…
B2B marketers continue to rate in-person events as their most effective tactic (71%), according to the 2013 B2B Enterprise Content…
There are many reasons why future entrepreneurs should worry about tons of misleading information on the Internet. These days, there…
It is every marketer’s goal to get inside the head of a consumer. You want to figure out how the…
Outdoor advertising can either be a massive boon to business or a huge risk, and it all depends on hitting…
If you are starting a new business, or you just want to attract new customers with your already existing one,…