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Marketing

As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.

Which Audiences Are Responding to Gameplay Marketing Campaign?

Discerning How Fans Respond to Call of Duty Pre-Launch Official Trailer The Call of Duty video game series has consistently…

Jay Leonard
June 16, 2014
Marketing

Top 3 Ad Campaigns for World Cup 2014

For many of us, soccer was the first team sport we played. Around age 4 or 5, you got your…

James Spillane
June 11, 2014
Marketing

Refining Your Value Proposition

Learning is essential in any business. This is especially true for early stage companies that are still defining themselves. In…

Connor Brooke
June 8, 2014
Marketing

Two Case Studies On Using Reddit To Generate Leads

Reddit is one of those social media platforms that most business owners don’t know how to use. It’s a bit…

Alan Draper
June 8, 2014
Marketing

Emotional Targeting: Turning Visitors Into Customers in 3 Seconds

Here are the numbers: If your page takes longer the 2 seconds to load, you’re going to start losing your…

James Spillane
June 8, 2014
Marketing

5 Marketing Lessons Learned From The Rocky Horror Picture Show

Did you ever attend the Midnight Movies in high school, or was that just a thing for students in South…

Connor Brooke
June 5, 2014
Marketing

15 Stats to Explain Why Omnichannel is More Than Just a Buzzword

Last year, the Oxford English Dictionary dubbed ‘selfie’ as the word of the year. If it were up to the…

Connor Brooke
June 4, 2014
Marketing

The Future of Advertising: It’s Everywhere

Google and Facebook are the same in one key way. And that is, their users are the products. Think about…

Jay Leonard
June 4, 2014
Marketing

Power to the Soccer Mom: How Just One Buyer Persona Revealed This Winning Strategy

I like to learn about marketing in unexpected places. The U.S. presidential campaigns are especially fascinating because they represent a…

Jay Leonard
June 4, 2014
Marketing

7 Tweaks To Get Your Marketing Strategy Humming

2013 was the year in which a variety of new marketing tools were introduced that made it easier for small…

Connor Brooke
May 30, 2014
Marketing

4 Ways to Success in Mobile Marketing

Conversations in the media about the mobile market tend to focus on that which can be measured — including revenue…

Connor Brooke
May 27, 2014
Marketing

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