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Marketing

As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.

Does the Future of Marketing Mean the Death of Marketing Departments?

A recent work assignment had me googling terms like “future of marketing.” A few links later, I was thoroughly down…

Alan Draper
September 25, 2014
Marketing

8 Ways To Sell A Message Through Advertising (That Still Work Today)

Figuring out how to say something is often just as important as figuring out what to say in the first…

Connor Brooke
September 25, 2014
Marketing

Why You Need to Be Focused on Agile Marketing

I had the opportunity to hear Nicholas Muldoon, an agile coach at Twitter, speak at a recent Integrated Marketing Summit…

Connor Brooke
September 23, 2014
Marketing

The Top 3 Reasons Gender Marketing is Dead

Marketing is sometimes a difficult task even without your audience constantly changing. Men and women have come a long way…

Connor Brooke
September 22, 2014
Marketing

Guerrilla Marketing: 20+ Examples and Strategies to Stand Out

When the classic strategies aren’t delivering, you send in the guerrillas. They’re the extra-special forces – the ones that implement…

Connor Brooke
September 22, 2014
Marketing

Millennials More Likely To Be Influenced To Buy By Social Media Peers (Study)

A business as usual strategy isn’t going to be enough to reach a consumer market that Millennials are changing beyond…

Jay Leonard
September 17, 2014
Marketing

8 Image Marketing Lessons From Zomato

Images play a vital role in social media marketing. And there are enough data to support the notion. According to…

Jay Leonard
September 16, 2014
Marketing

The Breakdown of QR Codes

What the heck are QR codes? Those tiny little squares of inkblots inside of them on the bottom of some…

Connor Brooke
September 15, 2014
Marketing

Does NPS Actually Work? New Research on the Impact of Net Promoter Scores.

Net PromoterⓇ Scores have been causing waves since they first emerged in 2003. In a now-famous piece for the Harvard…

James Spillane
September 14, 2014
Marketing

The Role Of Persistence In Successful Marketing

All other things being equal, persistence, not quitting and pressing forward, even when we don’t see the results we are…

James Spillane
September 14, 2014
Marketing

Real-Time Marketing Tips Inspired by #LebronWatch2014

Those of us in Cleveland have been on pins and needles awaiting Lebron Jame’s 2014 decision of where he will…

Connor Brooke
September 12, 2014
Marketing

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