Yahoo recently announced its $640 million acquisition of programmatic video advertising platform BrightRoll, predicted to gross over $100 million in…
Marketing
Marketing
As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.
Social media marketing is unique. Now, I’m not just saying this because I work as a digital marketer. It’s true.…
Marketing
You have figured out every possible loophole in your website’s SEO. You’ve squeezed your online business’ PPC marketing down to…
Marketing
When marketers consider using data to create test hypotheses, they usually focus on digital analytics. Measurable data. However, qualitative research…
Marketing
Over the past few years we’ve found that hiring freelance contributors for big content projects requires asking a lot of…
Marketing
You don’t need to convince business owners, executives or professionals about the importance of their business networks. They get it.…
Marketing
Image source: Nylon magazine Portlandia is known for poking fun at the cringe-worthy characteristics of today’s most popular trends, from…
Marketing
Any discussion about inside-out marketing is best begun by discussing its opposite. This is largely because we are far more…
Marketing
In every viral marketing stunt word-of-mouth marketing was the fueling force that exalted the message. It's nearly impossible for any…
Marketing
A strong retail strategy is the foundation to a successful consumer goods business, but in order for a business to…
Marketing