Just 7 percent of companies think that their webinars are instant classics. That’s the kind of figure that we find…
Marketing
Marketing
As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.
Direct mail,especially with postcards,can be extremely cost effective,with ROI as high as 700%. But NOT if you are making any…
Marketing
Tweet. Pin. Snap. Meme. Hashtag. Selfie. Follow While we were watching Friends, drinking Pepsi Blue, and texting in T9 on…
Marketing
There’s a difference—a big difference—between a happy customer and a brand evangelist. Happy customers are people who are simply satisfied…
Marketing
Business communication is in upheaval—sales, marketing, B2B, B2C, all of it. Fairly recent technologies now feel antiquated, and older ones…
Marketing
Generating and converting leads is mostly what marketing is about. In this pursuit, marketers have long realized there is a…
Marketing
What are the benefits of market research for professional services firms? Is it worth the cost? And does it really…
Marketing
You have read a ton of posts and articles on following up with leads. You have become a master of…
Marketing
Your marketing plan should be about people and your products Marketing is about people. A good marketer will find out…
Marketing
Marketing genius is rare. It is so rare that many marketers have never even heard of some of the best…
Marketing