How will the new shopping functionality of various social networks (like Pinterest) impact brand marketing in 2016? 1. Pay Equal…
Marketing
Marketing
As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.
One of the biggest challenges of marketing is developing actionable insights about the market and it’s customers. Are you satisfied…
Marketing
Marketing Predictions for the Coming Year It’s that time of year again - when we take a look back on…
Marketing
It may be tempting to play fast and loose with copyright law on the internet – everyone just uses other…
Marketing
Digital marketing is a multifaceted beast that evolves and gets more complicated every week. With so many different ways to…
Marketing
In the early 1960s, a research team at Stanford Research Institute created the idea of SWOT, which was initially called…
Marketing
Display ads often yield abysmal click-through rates and even lower conversion rates. What accounts for their disappointing performance? It’s a…
Marketing
I’m a huge fan of using personas to help drive strategy and tactics, as you probably know from recent blog…
Marketing
Modern politicians have more in common with marketers than you might think. To survive in the cutthroat world of politics,…
Marketing
As marketers, we strive to differentiate our brands and products, to increase our relevancy and, ultimately, to make our customers’…
Marketing