Email Marketing

Email is not dead. It is still increasingly important to execute efficient email marketing campaigns. Check out these email marketing tips and best practices.

8 Ways to to Improve Your Email Marketing Strategy in One Month

by Eleanor Hecks - Email marketing is still one of the most effective forms of promotion available to small businesses of all types.…

October 18, 2021

Your Email Open Rates Are Changing

by Mike Parry - Unless you’ve been living on a remote island somewhere you’ll know that on September 20th Apple’s iOS 15 update…

October 11, 2021

Email Marketing Strategy: Collecting Subscribers, Users & Loyal Customers

by Tom Whatley - If you’ve been in business for any amount of time, you may well have heard the phrase, “the money…

October 7, 2021

4 Ways to Improve Your Mass Email Marketing Strategy

by Emily Standley - Take advantage of the huge benefits of email marketing to expand your business and increase sales with these 4…

October 6, 2021

Networking Tips: How to Write the Perfect Networking Email

by Wendy Marx - Networking is and always has been an essential part of building a brand. Nowadays, it looks a little different…

October 6, 2021

11 Ways to Increase Your Email Marketing Response Rates

by Karen Repoli - You hear a lot of chatter about live videos and webinars but while these are awesome marketing tools you…

September 27, 2021

10 Product Announcement Email Examples (and What You Can Learn from Them)

by Tom Whatley - Research shows that for every $1 you spend on email marketing, you can expect an average return of $42.…

September 27, 2021

A Guide to Cold Email Marketing

by Peter Navarro - A growth hacking technique to make yourself known, cold emailing (or cold mail in the language of Molière) is…

September 24, 2021

5 Simple Strategies to Update & Automate Your Email Marketing

by Karen Repoli - Utilizing the latest email marketing strategies is a great way to expand the reach of your business and help…

September 21, 2021

10 Tips to Boost Your Email Open Rates

by Rochelle Williams - Here is a simple talisman for success if you’re an email marketer – higher email open rates mean more…

September 16, 2021

3 Hooks Guaranteed to Increase Customer Email Open Rates

by DeJuan Wright - If you’re an email marketer, you know that to be an effective email marketer is to be a salesperson,…

September 16, 2021

How to Pick the Right Email Marketing Service for Your Business

by Karen Repoli - Email marketing services are a dime a dozen. There is an abundance of providers and products available and each…

September 14, 2021

Harness the Power of Segmentation with Automated Follow-Ups

by Karen Repoli - The key to increasing your income is a well-established (and full) funnel. So, of course, you’ve optimized your opt-in…

September 2, 2021

The 5 Best Email List Building Strategies to Follow in 2021 and Beyond

by Arsalan Sajid - Email marketing remains one of the most effective and essential forms of marketing in the world in 2021. If…

September 2, 2021

Create Successful Intro Emails for Cold Prospecting Campaigns

by Mitch Transue - To be successful, a cold email has to be short, powerful, and attention grabbing. To accomplish this, each part…

September 1, 2021

What Opportunities Can Email Newsletter Monetization Bring to Your Business?

by Marika Zinca - In the world of digital marketing, email newsletter monetization is the ultimate win-win since it has vast potential in…

August 25, 2021

How to Send an Email Blast

by Lyudmila Kovalenko - Wondering how to send an email blast? Need to know what an email blast is? Trying to figure out…

August 24, 2021

How to Re-Engage Your Stagnant Email List

by Syed Balkhi - Do you have an email list jam-packed with subscribers? Here’s a better question; are your email leads actively engaging…

August 23, 2021

The 7 Rules of B2B Email Marketing (Plus 4 Examples We Love)

by Céillie Clark-Keane - It’s wild to think that the first email was sent 40 years ago, and even if we’ve moved on…

August 20, 2021

Curiosity Email Subject Lines: Why They Matter and How to Craft Them

by Chandrima Chakraborty - One of mankind’s most innate attributes, curiosity is as natural to us as breathing. It’s this emotion that has…

August 19, 2021

What Are the 7 Email Design Best Practices Marketers Should Follow

by Yash Chawlani - Email marketing is an effective way to reach new customers while keeping current clients engaged and interested. It is…

August 16, 2021

List Hygiene Matters Even More Today

by April Paige - Managing ISP inbox filters continues to be a leading issue for marketers, and it seems to get tougher every…

August 2, 2021

Straight Talk on Email Marketing to College Students: From a College Student

by Alyssa Rice - Introduction I’ll be completely honest with you. College students hate email. They dread checking it. It is a form…

July 31, 2021

5 Things Every Business Needs to Know about Disposable Email Domains

by Alexandre François - There were 3.9 billion email users worldwide in 2019, and that figure is expected to reach 4.5 billion by…

July 26, 2021

User Experience in Email Design

by Mike Parry - Email is a fantastic graphical way of communicating with others, however so often in email design the primary function…

July 22, 2021

Get More Out of Your Email Newsletter Strategy with Next-Gen Monetization

by Marika Zinca - Why Dedicated Monetization Platforms Play a Critical Role in Planning a Successful Email Newsletter Strategy Email is still one…

July 22, 2021

10 of the Best Email List Scrubbing Software Tools to Gather Accurate Email Data

by Alejandra Zilak - If you own a business, you’re well aware of the value of having a good email list. It lets…

July 21, 2021

How Apple’s Mail Privacy Changes Impact Email Marketing

by Jake Link - You might have heard about Apple’s upcoming Mail Privacy changes and how they’ll impact email marketing. Perhaps you’ve heard…

July 20, 2021

What is Email Verification API? How Can Businesses Benefit From It?

by Alexandre François - Getting the most out of email marketing is crucial for all businesses. After all, every investment counts, considering that…

July 20, 2021

Using an Automated Email Marketing Strategy

by Dildeep Singh - Business owners have a lot to keep track of. It’s likely you don’t have the time, resources, or even…

July 20, 2021

The Elements of an Effective Prospecting Email

by Brad Beutler - Emails, especially when we’re on the receiving end, can seem like throwaways. We scroll through quickly just to move…

July 18, 2021

Metrics That Will Matter in Email Beyond 2021

by Tom Wozniak - Email marketing has been one of the most effective digital marketing channels for decades (over 43 years in all)…

July 14, 2021

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