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Email Marketing

Email is not dead. It is still increasingly important to execute efficient email marketing campaigns. Check out these email marketing tips and best practices.

How to Build a Modern Email Preference Centre

Email preference centres are designed to cater to both prospects and existing customers. Both should have control over what they…

Alan Draper
September 25, 2019
Email Marketing

10 Email Marketing Stats to Prove Your Point

As a marketer myself, now and then I need some email marketing stats to prove my point, whether it's writing…

Victoria Taylor
September 24, 2019
Email Marketing

So, What Do People Put in a Good Email Signature?

The way you sign off in your email leaves the person with a lasting impression of you and your company.…

Jay Leonard
September 24, 2019
Email Marketing

Email Marketing 101: The Foundational Basics

If you’re feeling the pressure to up-the-ante on your social media efforts and scale back on your email marketing campaigns,…

Connor Brooke
September 18, 2019
Email Marketing

Webinar Emails: A Start-to-Finish Promotion Process

Webinars can establish a relationship with leads and teach them how your product can improve their lives. Some 75% of…

James Spillane
September 15, 2019
Email Marketing

How to Use Email Newsletters to Nurture Sales

A good email newsletter can be the lifeblood of your business. Many successful businesses prioritize email marketing, and for good…

Connor Brooke
September 12, 2019
Email Marketing

7 Things That Will Make a HUGE Difference In Your Next Email Campaign

Did you know that email marketing is one of the most successful and important ways you can communicate? You’re able…

Connor Brooke
September 12, 2019
Email Marketing

Hard Bounce Versus Soft Bounce – Does it Affect Email Deliverability?

Among the different email marketing metrics like open rate and click-through rate that you often take into consider, there is…

Jay Leonard
September 5, 2019
Email Marketing

Is It Time to Review Your Email Strategy?

We all have an email strategy, whether it be sending regular newsletters or sales offers or more sophisticated automation programs…

James Spillane
September 3, 2019
Email Marketing

How to Organize Your Email Marketing On a Budget

Email marketing is undoubtfully one of the most important means of communication with leads and customers. If it wasn’t so…

Connor Brooke
September 3, 2019
Email Marketing

How to Create High-Converting Lead Magnets

Lead magnets are incentives offered to your website visitors in exchange for their names, email addresses and other contact information.…

Jay Leonard
September 3, 2019
Email Marketing

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