Setting yourself apart from the crowd in your career can be a difficult task. It requires time and effort. Certification is an important part of career development, especially for those in Market Research and Customer Experience (CX) fields. In the rapidly growing and changing field of Customer Experience and Voice of the Customer (VOC), certification is especially important. When competing for the best opportunities, most interesting positions, and most competitive salaries, you need to stand out from the crowd.

Become a Leader in the Industry

Becoming CX certified makes a strong statement that you are among the leaders in the industry—up to date with CX technologies, knowledgeable about best practices and state-of-the-art solutions, and informed of emerging trends. These are just a few of the benefits of being CX certified. Here are ten more reasons why you should become CX certified.

1. Career Advancement. Surveys consistently suggest increased salary and career advancement opportunities for certified individuals.

2. Professional Opportunities. Hiring managers and recruiters take certification seriously. A respected and widely accepted certification proves to prospective employers that your business intelligence expertise is confirmed by a recognized organization in the industry.

3. Proven Professional Achievement. Documented evidence of your professional achievement leads to recognition and respect for your abilities as a business intelligence professional.

4. Industry Recognized. Companies such as Apple, VMWare, Kodak, Wal-Mart, Marriott and T-Mobile have experienced the value of certification and have resoundingly endorsed it.

5. Increased Credibility. Credentials increase your standing in the Customer Experience community by attesting to the integrity of your knowledge and skills and the reliability with which you can apply them.

6. Employer Confidence. Certification helps employers match skills to job requirements and provides confidence that employees have the right skills for the job.

7. Continued Professional Growth. Ongoing course requirements, combined with a variety of learning resources, ensure that your knowledge keeps pace with a rapidly changing field.

8. Networking. Join a growing network of other certified professionals around the world to share tips and best practices through our social networking tools.

9. Portable. The certification goes with you. As you participate in ongoing courses, your investment will continue to reward your efforts. This isn’t just a “one and done” certification.

10. Augment your Education. Post graduate certifications will augment your current degree program and yield even greater rewards ongoing.

Learning Is An Action Verb

Learning is an action verb, it is not a singular event. It takes effort and time in order to keep your skills up to date. The market is continually changing, technology is evolving. Through certification programs, you can continually improve, evolve as a CX Professional, and set yourself apart from the crowd. The investment will prove worthwhile in every aspect both in the short term and in the long run for both you and your company.

If you’d like to discuss CX certifications in the industry, or from MaritzCX contact me via the CX Cafe’ discussion.