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Content Marketing

Today’s brands are becoming content creators and this requires new skills. Check out these content marketing tips and best practices.

5 Types of Interactive Content to Try in 2016

It’s a brand new year, which for many of us means brand new marketing initiatives. Is interactive content one of…

Jay Leonard
January 12, 2016
Content Marketing

Why Your Content Needs to Be Mobile Friendly

Mobile devices have changed internet behavior and the way content is consumed. But many content creators have not adapted. Smartphone…

Alan Draper
January 12, 2016
Content Marketing

What to Tell Your Content Team to Get Great Results

Your internal team might not have the time to produce the content necessary for a successful digital marketing campaign, and…

James Spillane
January 11, 2016
Content Marketing

5 Reasons Most Content Marketing Is FAR Behind Where It Needs To Be

No industry has been under more attack from emerging technologies than the press. Newspapers, magazines, and other traditional media channels…

Connor Brooke
January 11, 2016
Content Marketing

Putting Together Slides for Your Next Webinar

When planning a webinar, the topic and content are the most important factors in attracting leads and establishing your company…

James Spillane
January 9, 2016
Content Marketing

5 Smart Metrics To Measure B2B Content Marketing Success

According to a recent survey by CMI and MarketingProfs, only 21% of content marketers are able to successfully measure their…

Jay Leonard
January 8, 2016
Content Marketing

Visual Content Marketing Strategies for 2016

Stand Out on Social Media with These Visual Marketing Strategies Visual content remains the top choice for social media marketing.…

Alan Draper
January 7, 2016
Content Marketing

4 Brilliant Ways to Diversify Your Content in 2016

Have you ever had a salad with just lettuce? You open up a to-go container to find a pile of…

Jay Leonard
January 6, 2016
Content Marketing

How to Build Customer Loyalty Through Content Marketing

Pharmacy chains, grocery stores, and sub shops have the luxury of those little “customer loyalty” cards—the ones you swipe or…

Connor Brooke
January 5, 2016
Content Marketing

Engage Your Customer by Using Storytelling in Content Creation

People learn things better when you tell them stories. This is a fact that writers have recognized throughout the ages.…

Connor Brooke
January 4, 2016
Content Marketing

5 Ways Salespeople Can Impact Marketing Content

The big focus in 2016 will continue to be aligning sales and marketing around the customer. A lot of companies…

Connor Brooke
January 4, 2016
Content Marketing

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