Are you leveraging prospect data, predictive analytics, and automation responsibly? Today, the availability of data helps us predict potential customers’…
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Business Articles
Has a marketing "expert" told you plain-text emails hit the inbox more often than HTML emails? Or that plain-text emails…
Business Articles
Mean Girls introduced the world to some of the most well-known movie characters ever. Regina George, Cady Heron, Gretchen Weiners,…
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In construction, it’s impossible to erect a building if you don’t have one critical document — a blueprint. Steel frames,…
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Headlines are read more than four times as often as the rest of your text. Although "headline" usually means traditional…
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Think back to the last experiment you ran for your SaaS company. What were you trying to learn or improve?…
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Video on social has historically been horizontal, with dimensions longer than they are tall so you get that wide, TV-like…
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Continuous improvement helps you make your agency better—but be careful about trying to improve things too quickly. Why? You’ll frustrate…
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Between email, live chat, video, online, and document sharing via the cloud, working from home is a reality for a…
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A consistent brand can help you: ✅ Gain credibility ✅ Inspire trust & loyalty in your customers ✅ Boost your…
Business Articles