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6 Reasons Social Media Sucks, But You Need to Use It Anyway

    Amid all of the hype, conferences, and rapid adoption of social media marketing by organizations from sole proprietors…

Jay Leonard
June 22, 2011
Business Articles

How to Structure a Marketing Operations Team

If your company is new to marketing automation or having a marketing operations team, you may be wondering what the…

James Spillane
June 20, 2011
Business Articles

The Buying Cycle – The Heart The Brain and The Wallet

    The BMA Philadelphia recently had a panel discussion focused on marketing through distribution channels. Kudos to Christian Shea…

Connor Brooke
June 18, 2011
Business Articles

Is Facebook Fading?

Can it really be true? Is Facebook loosing it’s luster?  The social network’s overall growth has been lower than usual…

Alan Draper
June 17, 2011
Business Articles

Steve Jobs and the Power of Storytelling

Quick, think of a good story you’ve heard in the last few months, or even years – any story (short…

Connor Brooke
June 13, 2011
Business Articles

How to Opt Out of Facebook Auto-Tags

Facebook recently launched its new auto-tagging feature for photos to a lukewarm response. While the move was intended to make…

Renee DeCoskey
June 8, 2011
Business Articles

Chronic Unemployment Worse Than That Of The Great Depression

CBS News reported that chronic unemployment is worse than that of the Great Depression. This is not reflected in the…

Connor Brooke
June 6, 2011
Business Articles

The Social Media Landscape in 2011 (Infographic)

Working for a social media agency means that I’m often inundated with infographics. Some are insightful, some show great design…

Connor Brooke
June 3, 2011
Business Articles

20 Ways to Generate ROI from a Corporate Blog

    The “ROI of social media” (or lack thereof) is a hot, and still hotly contested, topic. I summarized…

Jay Leonard
June 3, 2011
Business Articles

How to Create a Successful Twitter Chat

Twitter chats are live discussions that help build communities. They gather people around a specific topic or interest, allowing them…

James Spillane
June 2, 2011
Business Articles

Short Bre.ad: Shifting the URL Shortener Into A Promotional Tool

Are you having trouble promoting a product or cause without being overly in-your-face to followers? Sure, you might be passionate…

Jay Leonard
June 2, 2011
Business Articles

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