You might have read Kyle’s recent blog post about hiring young consultants. There’s a big discussion on that post, as…
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How cute is too cute? That’s the question for the Hello Kitty brand. The main audience is “pre-teen girls,” and…
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Porter’s 5 forces model illustrates current competition and the potential for new rivals. First published in 1979 and recently revised…
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Swatch aims for its watches to be seen as stylish, modern, and budget-friendly. And for some, they definitely are. However,…
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Foursquare announced Tuesday that this location-based service hit a billion check-ins, which is a pretty big milestone for a fairly…
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One of the great things about my particular community, I’ve discovered, is that people aren’t afraid to ask me questions.…
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Brian Solis laid out the finding of his recent study on social advertising and how marketers are using this tool…
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The secret to success in utilizing Twitter for social media marketing in 2011 is in taking advantage of all of…
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Study Reveals Marketers Still Not Practicing True Integration Despite what came out of the State of Marketing Report from the…
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Bottom Line: Beauty Trumps Technology, Retail Shines, and Amazon Pares Down Apple as Consumers Seek Emotional & Social Connections with…
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