Brand Trust is More Important Than Ever for Consumers Today’s consumers have more options than ever when it comes to…
Branding
Whether it is your company’s brand or your personal brand, it requires constant management to grow its value. Check out these branding tips and best practices.
Often, the first step in refining a brand is to diversify its colors and fonts. This means adding a secondary…
The 21st century has shown us that one-size-fits-all solutions just don't work anymore. With the growth of the 'unique consumer'…
As with almost anything in marketing and branding, there comes a time when your logo needs a refresh. It can…
You have the vision in your mind: what your brand stands for, its personality, what it promises to customers. But…
This was always a tough one for me… All this brand message, vision stuff… I didn't get it... I mean…
Everyone knows that logos are a fundamental part of establishing and building a business. They’re usually the first thing people…
Are you thinking about starting a new business? Or have you already launched one and are going through the startup…
Building a brand that is relevant, memorable and valuable online requires a lot more than fancy visuals, fast moving video…
Move over, traditional ads. Step aside, posts on branded social media accounts. If you’re aiming at acquiring and retaining new…