Tobin Lehman, Author at Business2Community
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Tobin Lehman

Contributor
3 Articles

Tobin Lehman is a marketing strategist with over fifteen years experience helping brands identify, create, and deliver marketing programs. His agency, New North, specializes in B2B marketing programs that help companies increase their client base with effective lead generation marketing.

Latest Articles By Tobin Lehman

Open Letter: A Return to Truth, Journalism, and Integrity in Media

Dear Friend, It's not hard to see that we are in unusual times. We are now weeks past the significant…

Tobin Lehman
November 27, 2020
Communications

Importance of Brand Marketing in B2B Tech Marketing

You might wonder if brand is important in the B2B tech marketing space. It definitely is. There is a subtle…

Tobin Lehman
June 10, 2020
B2B Marketing

Tips for Integrating Marketing and Sales Teams

Having been in the industry for 20 some years now, I get pretty tired of the sales and marketing squabbles.…

Tobin Lehman
February 18, 2020
Marketing

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