John Lincoln

32 Articles

John Lincoln (MBA) is CEO of Ignite Visibility, a digital marketing instructor at UCSD and author of the book “Digital Influencer, A Guide to Achieving Influencer Status Online,” Lincoln has worked on over 400 marketing campaigns including clients such as FOX, USA Today and BTO Sports. He has won SEO expert of the year, most influential people in CRO and best social media campaign of the year and is a regular columnist on Search Engine Land, Marketing Land, Entrepreneur and Inc.

More Articles from John Lincoln

How to Elevate Your Strategy With Pinterest Business

With a growing number of social media channels to choose from, marketers need to fight tooth and nail to…

John Lincoln
November 14, 2021

5 Tips for Improved Social Media Account Management

If you have a plethora of social media accounts, managing them can feel like a whirlwind. Knowing how to…

John Lincoln
November 1, 2021
Social Media

Amazon Ad Types: What You Need to Know to Successfully Boost Your Sales

Learning the ins and outs of Amazon ad types is crucial to hitting your big sales goals. In this…

John Lincoln
September 3, 2021

How to Properly Utilize Instagram Ads to Build Your Following

With an advertising audience of more than a billion people, Instagram has proven itself as an effective tool in…

John Lincoln
May 13, 2021

3 Big Changes Coming to Facebook in 2021

Ah, the good ole’ Facebook algorithm. It’s an enigma wrapped in a riddle, shrouded in perpetual change. If you’re…

John Lincoln
April 1, 2021

12 Surprisingly Easy Excel Tricks for SEOs

Search engine optimizers — don’t fall for the myth that Excel is aged and lifeless. This classic slice of…

John Lincoln
February 12, 2021

A Quick Guide to Facebook Offline Conversions API

Did you know that only 8% of retail purchases happen online? That, of course, means the rest of these…

John Lincoln
December 18, 2020

What Is Core Web Vitals? [Infographic]

The spring of 2020 feels like so long ago. If you think back, you may remember that one of…

John Lincoln
October 26, 2020

Jumpstart Your Social Media Marketing for 2021

So you’re ready to enter the new year with a strong social media marketing strategy? If so, then follow…

John Lincoln
October 19, 2020
Social Media

YouTube Videos: Top Ranking Tools

With more than 100 hours of video uploaded each minute, YouTube has become the de facto medium for organizations…

John Lincoln
October 9, 2020

How to Make an Infographic That Actually Reaches Your Audience

In the 2020 landscape, we absorb five times the amount of information we did in 1986. Naturally, infographics are…

John Lincoln
October 7, 2020
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