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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

Why Did LG India Use Vine As A Technology And Not As A Video Sharing Network To Promote The Optimus G Pro?

One can hardly find brands experimenting with new networks on social. The quick answer would be very less traction on…

Jay Leonard
September 17, 2013
Business Articles

The Other Reason Why Gold Bullion Prices Could Skyrocket

It has been very well documented in these pages how the demand from India and China for gold bullion is…

Jay Leonard
September 17, 2013
Finance

How to Write Your First Blog Post

Trust me, writing your first blog post can be scary. Day one at Marketo, I was informed that one of…

Jay Leonard
September 17, 2013
Blogging

4 Simple Steps To Building A Dynamic Social Media Strategy

Social media marketing is all the rage in marketing, but social media platforms now number in the hundreds. So, what's…

Jay Leonard
September 16, 2013
Business Articles

The Best Policy: Why You Can’t Cheat in SEO for Online Business Practices

Human Nature Your parents probably instilled the good ol’ “honesty is the best policy” ideology into your head before you…

Jay Leonard
September 16, 2013
Online Marketing

30 Helpful Lessons Learned from Attending Conferences

I recently attended Content Marketing World and next week I’m off to Connections 2013. I attend a handful of conferences…

Jay Leonard
September 15, 2013
Business Articles

How to Access Information Online to Boost Your SMB

To enhance any midsize business, IT managers need to assist leaders in accessing information online. Customers nowadays spend a lot…

Jay Leonard
September 14, 2013
Small Business

Are You Providing Value-Added Service or Value-Unique Service?

Do you know the difference between value-add and value-unique? Chip Bell recently sent me a copy of his latest book,…

Jay Leonard
September 14, 2013
Books

Fresh Ideas for Cooking Corn

Now that fall is starting to roll in, my wife expressed interest in one her favorite foods: fresh corn. She…

Jay Leonard
September 13, 2013
Business Articles

What is Smart Content?

As marketers, our world revolves around the content that informs potential buyers – blog posts, data sheets, case studies, whitepapers,…

Jay Leonard
September 13, 2013
Content Marketing

Halloween and Candy: Americans Buy 90 Million Pounds of Chocolate During Halloween

Everyone associates candy with Halloween, but how much does the candy industry rely on Halloween each year? Let’s take a…

Jay Leonard
September 12, 2013
Business Articles

23% of Email Engagement Is Explained By Segmentation [Chart]

Marketo’s email marketing research team recently looked at hundreds of email sends to examine the relationship between the amount of…

Jay Leonard
September 12, 2013
Email Marketing

Will Human Jobs be Replaced by Robots in the Future?

The eventual replacement of humans by robots is a question that sparks numerous philosophical and existential questions concerning what it…

Jay Leonard
September 12, 2013
Business Articles

50 Insane Facts about Ireland [Infographic]

Ireland is rich in myths and legends, and the Irish nation is one of the oldest in Europe, with roots…

Jay Leonard
September 9, 2013
Infographics

Networking Conversation Starters

Do you find it difficult to start a conversation at networking events? Never been one good at small talk? No…

Jay Leonard
September 9, 2013
Business Articles

Manage Digital Information Overload Using These 3 Steps

It goes without saying that, in this digital age, we are inundated with an overwhelming amount of information, some of…

Jay Leonard
September 9, 2013
Content Marketing

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