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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

13 Disappointing Performance Appraisals Facts You Really Need To Know (Infographic)

A lot of us professionals have been there before. You’re sitting in a room with your manager and you don’t…

Jay Leonard
September 3, 2014
Business Articles

Why I Love Social Media and 5 Reasons Why You Should Too

The phrase “social media” has become common in recent years, something that can only happen if it is either loved…

Jay Leonard
September 3, 2014
Business Articles

WhatsApp Voicemail Scam: What You Need To Know

  An email claiming to feature a new voicemail from WhatsApp is nothing but a malware scam that targets unsuspecting…

Jay Leonard
September 3, 2014
Business Articles

The 4 Stages Of Content Marketing Program Evolution

Any time an organization embarks upon a new marketing strategy, there are bound to be growing pains, milestones and (happily)…

Jay Leonard
September 3, 2014
Content Marketing

A Look At TrulyMadly Verified Dating Android App [Review]

Dating services are on the rise with their mobile first offering. Dating has been a grey area for most startups…

Jay Leonard
September 3, 2014
Business Articles

39 Essential Content Marketing Facts

If you haven't checked out Aberdeen Group's Marketing Effectiveness & Strategy practice lately, you might not be aware of its…

Jay Leonard
September 3, 2014
Content Marketing

What Is The Fappening And Why Should You Care?

It happened over the Labor Day weekend, but the ramifications of the nude photo leak (also known as the Fappening)…

Jay Leonard
September 2, 2014
Business Articles

Successful Retailing Online

Successful Retailing Online The rapid pace of change in the UK retail sector is frightening. Retailing online is no different…

Jay Leonard
September 2, 2014
Digital Marketing

Analysis of Google’s Own Blogging Practices Settles the Question Once and for All: Is Guest Posting Kosher?

I’m a big believer in learning directly from the source. Want to get in shape? Look at how professional trainers…

Jay Leonard
September 2, 2014
Business Articles

How Facebook Marketing Works In 2014

We started working with clients to help them with their Social Media Marketing campaigns in early 2009. Facebook had 150…

Jay Leonard
September 2, 2014
Business Articles

The New Nonprofit: Better Communication, Bigger Donations

Here’s something that not enough nonprofits are saying to their boards and CEOs: “We need a more sophisticated marketing automation…

Jay Leonard
September 2, 2014
Business Articles

Purchased Email Lists Are Illegal in Canada – We’ve Never Liked Them

The recent CASL anti-spam laws in Canada have caused some debate among email marketers, particularly in the United States, with many people…

Jay Leonard
September 1, 2014
Email Marketing

Once Upon A Time There Were The 5 W’s

With the new buzz of Content Marketing, Marketers are focused on strategizing how to push content out the door to…

Jay Leonard
September 1, 2014
Content Marketing

Customer Service as Product Experience

To stay com­pet­i­tive and com­mand a pre­mium, brands need to sell a cus­tomer expe­ri­ence, not just a prod­uct. Cus­tomer ser­vice…

Jay Leonard
September 1, 2014
Customer Experience

4 Ways to Become that Superstar Sales Person

Whilst I could spend hours trying to convince you how selling is becoming an introverts playground it would be pointless.…

Jay Leonard
September 1, 2014
Business Articles

5 Easy Ways to Improve Your Personal Brand

As a professional or entrepreneur of any kind, improving your own personal brand is a major key to your long-term…

Jay Leonard
September 1, 2014
Branding

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