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Jay Leonard

Contributor
200+ Articles

Latest Articles By Jay Leonard

What We Can Learn From Mockingjay Marketing

Mockingjay: Part One is released on November 21st as I am sure each and every one of you already know.…

Jay Leonard
November 4, 2014
Business Articles

The 10 Best Infographics To Inspire Content Marketers

According to Google, searches for the term "infographic" have increased over 800% in the last two years. In the last…

Jay Leonard
November 4, 2014
Business Articles

How to Be Human in Your Content Marketing

Here’s one of the most significant tenets of content marketing: People like to do business with other people. They don’t…

Jay Leonard
November 3, 2014
Content Marketing

7 Segments for Your Best Year-End Fundraising Appeal Ever!

Yes, it’s that time of year again! As much as 80% of your fundraising revenue is at stake based upon…

Jay Leonard
November 3, 2014
Non-Profit Marketing

Exploiting Big Data: CRM Data is a Customer Satisfaction Goldmine

Customer Relationship Management (CRM) software has developed a bad rap for waste and inefficiency. Critics paint it as the cobwebbed…

Jay Leonard
November 3, 2014
Big Data

9 Social Media Fails To Avoid According To Businesses [Infographic]

The following social media fails are from businesses who I consider as peers. The avatar/logo you see online are not…

Jay Leonard
November 2, 2014
Infographics

Boo! Stop Scaring Your Customers Away With Bad Customer Service

This time of year, being scared is generally a good thing. Haunted houses, scary movies, ghost tours: a good fright…

Jay Leonard
November 1, 2014
Customer Experience

7 Practical Ways to Find Content Your Followers Will Love

It’s no secret that sharing content is an excellent way to grow your online network. By sharing interesting articles, quotes,…

Jay Leonard
October 31, 2014
Content Marketing

12 LinkedIn Secrets You Need To Start Using

Are you a lurker on LinkedIn? 80% of us are. We watch and read but we’re not proactive and and…

Jay Leonard
October 31, 2014
LinkedIn

Mama June Holds The Money; Leaving Sugar Bear & Uncle Poodle Broke

Mama June Shannon manages the money for herself and Sugar Bear from their payments from TLC for their roles in…

Jay Leonard
October 31, 2014
Entertainment

27 Tips On How To Write The Perfect Link Acquisition Email

When was the last time you received a letter? A real letter. Not bills, or birthday cards, or Christmas cards,…

Jay Leonard
October 31, 2014
Email Marketing

Planned Parenthood Supports ‘Post-Birth Abortion’? Not Really

A story circulating this week claims that Planned Parenthood of Ohio has spoken out in support of 'post-birth abortion.' The…

Jay Leonard
October 30, 2014
Business Articles

22 Facebook Facts and Statistics You Need To Know Right Now

Global social media facts are often so large they are hard to wrap our neurons around. One billion today and…

Jay Leonard
October 30, 2014
Business Articles

5 Simple Steps For Line Managers To Achieve Employee Engagement

How many times have we heard the well-known quote by Marcus Buckingham: People don’t leave companies; they leave managers? The…

Jay Leonard
October 30, 2014
Leadership

13 Startling Customer Service Statistics

In October, with 2015 lurking just around the corner, it’s frightening to think just how much customer service and the…

Jay Leonard
October 30, 2014
Customer Experience

The Key Ingredients To A Great Lead Generation Form

Two Key Acronyms to Keep in Mind  When it comes to lead generation and search engine marketing, you need to…

Jay Leonard
October 29, 2014
Digital Marketing

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