Over the past year, Google has been referring to their shift to a mobile-first index. According to many experts, it's…
- Home
- Author: Jay Leonard
Latest Articles By Jay Leonard
Last month, we highlighted three brands that use humor on Twitter to appeal to a wide demographic. After all, everyone…
Despite $2 trillion spent annually on acquisitions, they fail far more than they succeed, according to Harvard Business Review —…
The financial potential of viral content is enough to make any marketing expert salivate. All that free publicity in exchange…
Showcasing Remote Work on Your Resume In today’s age of increased technology, employers are realizing that telecommuting and remote work…
Unless your business is a seriously hi-tech one that uses very expensive equipment, the chances are that the biggest costs…
The sales industry is filled with people who never reach their true potential. Doug Dvorak discusses how sales professionals can…
If you’re only using Pinterest as the place to save gluten-free cookie recipes and beach cottage bathroom remodel ideas, you’re…
One of the main challenges in any succession management plan is identifying the right employees for the leadership pipeline. Many…
When it comes to your marketing arsenal, email is a go-to tool that you reach for early and often. There…
It’s not a mystery these days what small businesses are worried about. Consider that 35 percent of small business owners…
Image courtesy of Pixabay Customers are yearning for better experiences. But what are you doing to design a better experience?…
Knowing how to write copy your own sales pitches isn’t as easy as it seems. Depending on the type of…
While agile design efforts is current best practice, there remains a tremendous amount of work being constructed according to frameworks…
A punchy call to action (CTA) is a must-have for any marketing video, but getting viewers to take the action…
Leadership agility, or how well a leader can balance all of the challenges they face to achieve their objectives, has…