Howard J. Sewell, Author at Business2Community
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Howard J. Sewell

Contributor
3 Articles

Howard is a "Top 50 B2B Marketing Influencer (US)" and has more than 25 years' experience in B2B sales and marketing. He is president of Spear Marketing Group, a full-service B2B demand generation agency.

 

Latest Articles By Howard J. Sewell

Why 46 Percent of LinkedIn Ads Fail

Most B2B marketing benchmark reports are completely useless. That’s because either 1) the results were generated through surveys, which (as…

Howard J. Sewell
November 29, 2021
LinkedIn

Should I Use a Separate Domain for Marketing Emails?

A client asks: “We’ve been told that we should use a separate and unique domain for email that’s different from…

Howard J. Sewell
May 5, 2021
Email Marketing

Marketing Success & the Accident of Timing

An old boss once commented: “75% of marketing is just being in the right place at the right time.” You…

Howard J. Sewell
October 11, 2020
Marketing

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