Connor Brooke

Welcome to week four of our six-part blog series entitled “Best of A/B Testing.” Every week we will be showcasing…

Happy Spring! I’m not sure how the start of spring is treating the rest of the world weather-wise, but here…

To be sure of hitting the target, shoot first and call whatever you hit "the target.” (Richard A McCullough, @richwriter,…

There is very little I’ve experienced in the business world that is more frustrating than working with a visionary leader…

While following my daily routine of reviewing the latest tech/marketing articles (as very diligent tech/marketing blogger is wont to do),…

While many are still comparing the advantages and disadvantages of USB 2.0 vs. USB 3.0, the reality is that there…

The portability of notebooks and tablets has more workers reaching for the flexibility of work outside the office. Nowhere is…

Mobile technology is a friend indeed to small business. For businesses that do the bulk of their work in the…

Document cameras are amazingly useful tools. These devices let users project the images of a wide variety of items using…

Last week, I made the case for a new definition of inbound marketing, or as Michael Brenner (@brennermichael) called it…

What Is Inbound Marketing, Anyway? Inbound marketing is an online marketing approach that intentionally combines search engine optimization (SEO), various…

The influence of social media on the conversion of sales is outstanding compared to traditional marketing. Being involved and creating…

Customer Experience Management (CEM) is the process of understanding and managing your customers’ interactions with and perceptions of your company…

University of Michigan management and organization professor, Gretchen Spreitzer and Georgetown University assistant business professor, Christine Porath published a very…

It’s very inspiring that the current conditions on the IT market have become very favorable, and it’s simpler, than ever…