What’s in Your Website? Google’s announcement that beginning September 1, 2015 it will block Flash ads is just the latest…
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Latest Articles By Connor Brooke
Lazy marketers are everywhere. Some lazy marketers are smart, some are not. Some understand strategy, some do not. But they…
Connor Brooke
September 2, 2015
Digital Marketing
Strategy is one of the most overused and misunderstood terms in business. If you ask 100 executives what strategy means,…
Connor Brooke
September 1, 2015
Business Articles
Okay, so you have a great new hire and you’re excited about getting them to work at your company. You…
Connor Brooke
September 1, 2015
Business Articles
In 1997 Patrick Courrielche, a creative and political pundit, devised what was later called a one-day "ultimate hipster mall.” This…
Connor Brooke
September 1, 2015
Branding
For NFL teams, the grueling quest towards a Super Bowl ring begins under the hot summer sun during training camp.…
Connor Brooke
August 31, 2015
Business Articles
Imagine that five people account for 35 percent of the collaboration relationships in your company. One is about to retire,…
Connor Brooke
August 31, 2015
Big Data
As marketers, we accept that conversion rate optimization (CRO) will never be removed from our to-do list. Less of a…
Connor Brooke
August 31, 2015
B2B Marketing
A website has become a must-have for businesses without concerns for size or industry. There’s no denying that websites play…
Connor Brooke
August 31, 2015
Business Articles
Selling in the business-to-business (B2B) space is complicated. In fact, if you watch a B2B sales manager for any length…
Connor Brooke
August 30, 2015
Customer Experience
Mobile is becoming the biggest topic in advertising. Just this week, Audi announced an 80 percent higher completion rate for…
Connor Brooke
August 30, 2015
Business Articles
Stock markets around the world plunged on Monday. The carnage began with an 8.5 percent drop in China’s benchmark Shanghai…
Connor Brooke
August 29, 2015
B2B Marketing
If you don’t already know, working as a customer service representative in an enterprise contact center can be one of…
Connor Brooke
August 28, 2015
Business Articles
How many sales kits or pricing sheets do you receive from vendors every week? I’m guessing that you get at…
Connor Brooke
August 28, 2015
Content Marketing
Earlier this year, a study from Forbes revealed that Twitter had overtaken Linkedin when it comes to lead generation. The…
Connor Brooke
August 28, 2015
Business Articles
7 Ways to Vastly Improve Your Headline Writing Skills or How to Write Enticing Headlines that Produce Incredible Results or…
Connor Brooke
August 28, 2015
Communications