Connor Brooke

Usually, user experience (UX) of the design aspect gets overlooked until something goes awry. Understanding the value of UX and…

When done correctly, ABM consistently delivers the personal and relevant experience that customers demand. Leaders are realizing what ultimately drives…

What does it really mean to build a client-centric agency? And how do you go about building one? Find the…

Some people think the most important moment in the customer relationship is when they make the initial decision to purchase.…

When it comes to modern-day marketing, content continues to be the single most powerful tool for attracting leads and driving…

Customer experience is described as the sum total of all the experiences and interactions that the customer has had from…

Whether you run a business or blog, you know how important email marketing is to your conversion strategy. It’s a…

I've written a few times about people saying 'this code sucks'. Most of the time the sucky code in question…

Thinking about starting a Google ads campaign? Great! Deciding on a budget that will move the needle and make a…

Facebook is making big changes, and as a result, businesses are going to be affected by them. In March, Mark…

What is a DBA and when should you use it? A DBA is not as complicated as it seems and…

https://www.youtube.com/watch?v=ZmnsGPown0U TRANSCRIPTION: Hi. Today, I want to discuss some brand building mistakes you should steer clear of. The first one…

Sadly, too many managers seem to mindlessly echo the same meaningless mantra from some hopelessly outdated sales manager playbook. The…

In the first instalment of our guide to sharing on social, we looked at the content you should be sharing…

I succumbed to a certain amount of narcissism (as I often do) in my post: Sales Is Simple, Simple Is…